About
Buss Consulting
We started in Indonesia and Malaysia in 2004-2005. Our full range of agency services has helped our clients achieve significant success over the years. Our team of experienced professionals has extensive experience, as well as in-depth knowledge of the local market. We pride ourselves on providing our clients with high-quality services. We understand that each client has unique needs and objectives, and our team works hard to ensure that we meet those needs with our tailored solutions. Our team is passionate about creating long-term, sustainable value for our clients, and we strive to always exceed their expectations.
Meet Our Leaders
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Ong Cheow Chong
Executive Director
With 20 years of experience, Cheow Chong brings a wealth of knowledge and expertise to Buss Consulting, and is dedicated to helping clients achieve their organizational goals.
Prior to joining Buss Consulting, Cheow Chong held a number of key positions in Agency, Strategy, Finance and Operations at AIA Singapore, Allianz Asia Pacific and Allianz Indonesia, where he spearheaded strategic initiatives to drive growth, operational efficency and profitability.
During his last 8 years as the Head of Agency Strategy & Services at Allianz Indonesia, he played a critical role in transforming the agency that delivered exceptional results and helped the company achieve market leadership.
At Buss Consulting, his track record of success will be an invaluable asset to addressing unique organizational needs & challenges and to capitalize on opportunities for growth & innovation.
Chan Kim Hong, Agnes
Director, Head of Legal and Compliances
Ms Chan is a member of the Malaysian Bar and an associate member of the Chartered Governance Professional of The Chartered Governance Institute.
She began her career in 1987 with Messrs Shearn Delamore & Co (Advocates & Solicitors), and then moved on to Messrs Shook Lin & Bok (Advocates & Solicitors) and eventually set up her own legal practice under the style of Messrs Azlinda & AgnesChan in 1995. Throughout her career, she has advised many multinational companies on various corporate commercial matters and statutory compliances.
Ms Chan was a two terms chairperson of the Corporate & Conveyancing Practice Committee of the Kuala Lumpur Bar Committee for the year 2011 and 2012.
She was also appointed by the respective Ministries as a member of the Board of Labuan Port Authority and the Board of the Malaysian Rubber Council on 29 September 2017 and 30 May 2016 respectively.
Rudi Lim
Head of Information Technology Services
Rudi Lim brings over 15 years of dynamic leadership in technology and product development, marked by a distinguished career spanning key roles at prominent organizations including Grab and GovTech. With a track record of spearheading over 30 innovative projects across diverse industries and serving more than 30 million users, Rudi has consistently applied research insights and strategic vision to drive impactful product development processes. His deep expertise in Human Factors has been pivotal in advancing initiatives like electric vehicles and AI to enhance social mobility and quality of life.
As a Principal Product Manager at GovTech, Rudi led R&D initiatives integrating AI Computer Vision to facilitate communication for the hearing-impaired. His leadership catalyzed a forward-thinking culture, fostering solutions that redefine industry standards.
At Buss, his extensive expertise promises to drive technological excellence and innovation in Information Technology Services. His wealth of experience and strategic acumen will play a pivotal role in advancing Buss’ capabilities, fostering growth, and delivering cutting-edge solutions.